Support Your Local Allett Dealer- Dealer Showcase- Congleton Garden Machinery
At Allett we believe in providing high-quality customer service from the first to the last stage and beyond that! We manufacturer cylinder mowers in Britain that will last a lifetime so it is a big decision on choosing the right one for you and your lawn. We have a network of Allett Dealers not just in the UK but around the world. We recently visited Congleton Garden Machinery for a look around their showroom on the Radnor Park Industrial Estate.
The business was purchased in 1989 as an existing lawnmower sales and service outlet, housed in a very old style petrol station in the town of Congleton. It was originally purchased as a property development opportunity, but it was decided to retain the existing business whilst extending the whole of the shop front out, consisting of two floors.
Stuart Meek, owner and director, worked in the business Saturday, Sunday and evenings only, whilst holding a full time position in an investment company, whilst his wife Lyn managed the accounts. Being goal orientated and enthusiastic, the challenge grew and they went on to increase the range of manufacturers' products that they could support, always looking for companies that were proactive in their approach.
The business soon became known as an Aladdin’s cave, as being so small, every inch of wall and floor space was utilised for marketing purposes. It wasn’t long before they opened another shop 8 miles away, so that an even wider choice of products could be provided to local residents.
In 2000, Stuart’s son, Andrew, joined from university to bring a new dimension and fresh ideas to a growing business. Additional space was soon required and it was agreed that they would rent 9000 sq ft of ex -car showroom space on a main road site, with a ten year lease. This was a huge challenge, but one that they rose to, acquiring even more stock and more variety, ultimately adding Polaris quads to their range. With the growth in internet sites, Andrew quickly established two popular websites, one solely for quad bikes and accessories (www.polarisquad.co.uk) and the other to encompass all garden machinery (www.mowersplus.co.uk). Ten years on, they moved again to a 14000 sq ft industrial unit, which at the time was in need of complete renovation. They re-located in September 2013, and the additional space enabled an increasing product range to satisfy their ever expanding customer base.
At Allett we have recently changed the way we sell Allett mowers in order to support the local dealerships. Buying from a local dealer gives the customer options to speak to a real person face to face for friendly advice and to touch and feel the machine before buying. All our Allett dealers offer amazing after-sales care. You can take your cylinder to your local Allett dealer for sharpening as well as servicing. Look after your local dealer and they will look after you.
You can now also buy direct from Allett at www.allett.co.uk
Find our video with Andrew Meek of Congleton here